Author: Boca Raton SEO

  • Five most important search marketing news stories of the week

    [ad_1] Welcome to our weekly round-up of all the latest news and research from around the world of search marketing and beyond. This week we have news from the depths of the irony-well, a few Google product updates and the social network everyone forgot about adds some pretty good ecommerce functions. Adblock Plus launches its…

  • Bing news update: three latest developments

    [ad_1] It’s been a Google heavy month and we’re only halfway through September – what with its latest mobile-first product announcements, various algorithm fluctuations and many SERP experiments. So let’s leave the big G to do its own thing for a while and check in with the second most popular search engine, Bing. What’s Bing…

  • Guide to Google ranking signals – Part 2: keywords

    [ad_1] Last week we published the first instalment of our complete guide to Google ranking signals. It featured on-page-factors such as title tags, H1 tags and meta descriptions. This week we continue diving into on-page factors, with the use of keywords in your page content. Keywords In our previous article we mentioned that any keywords…

  • Six ways you can watch your competitors watching you

    [ad_1] You watch your competitors, they watch you, so let’s see what they’re looking at. I’m reasonably certain we’ve all had a good look around our competitor’s ecommerce sites and I’m pretty sure they’ve had a good look around ours as well. It’s been industry practice to do ‘competitor shopping’ for decades – but in…

  • Cutting the clutter…

    Cutting the clutter…

    Looking to gain traction in your personal life or business? Commit to cutting the clutter in your life. Clearing your mind and life of the junk, physical and mental, might be just the catalyst you need to achieve your goals. – Eleanor Brown

  • Nine lesser-known SEO resources and blogs you might not follow, but should

    [ad_1] I was having a conversation earlier today about some of my favorite SEO resources and how I felt like they were flying under the radar. So I decided to put together a list of my favorites that I feel aren’t shared or mentioned enough. Not because I think these individuals deserve more views, but…

  • Five most important search marketing news stories of the week

    [ad_1] Welcome to our weekly round-up of all the latest news and research from around the world of search marketing and beyond. This week has been a little quiet here in the UK. Mainly because of the bank holidays, but also because nobody could bear to be in an office because it’s too damn hot…

  • Google Maps update decides which areas are ”of interest” for users

    [ad_1] If we didn’t have Google Maps, we’d either never leave our homes for fear of getting lost or we’d have to find our physical maps again – neither of which, clearly, are options, so we have to make do with what we have. Roughly 41% of internet users use Google Maps to get directions,…

  • Five most interesting search marketing news stories of the week

    [ad_1] Welcome to our weekly round-up of all the latest news and research from the worlds of search, search marketing, and beyond. In this week’s round-up, we have two big changes for mobile on Google, plus some more insight into a change that Google made to its AdSense policy recently. And if you’ve ever thought about…

  • Why mobile commerce sites should be designed for context

    [ad_1] If you want your m-commerce project to deliver the results you’re expecting, context should be front and centre of your design. Across all industries, mobile traffic is eating into PC web traffic in a big way, even in economies which have a large installed base of consumer PCs. But ecommerce sites aren’t seeing mobile web…