[ad_1] Please excuse the rather self-serving article, but we are running a new search event called Connect on 4th & 5th February that we’re very proud of and we think you should come. We’re aware that you have a choice of many different digital marketing events throughout the year, and you may be wondering what makes…

[ad_1] Welcome to our weekly round-up of all the latest news and research from around the world of search marketing and beyond. This week: Facebook super-takes over the whole digital world, Instagram gets crazy-prolific with its ads and we reveal the internet’s most used phrase. Shockingly it’s not adding “crazy” or “super” to the beginning of…

[ad_1] Our sister site ClickZ has launched its first Intelligence report of 2016 and it’s a firecracker. The Digital Trends 2016 report is a comprehensive guide to all the digital-related trends you need to know about in 2016. Sure every digitally-focused publisher has its own trends report, but what makes ours stand out from the…

[ad_1] Back in November 2015, Yahoo Product Ads officially launched, an umbrella name that encompassed a few different types of ad units within the Yahoo Gemini universe. I’ve been working specifically with the Search Product Ads unit, which appears on Yahoo.com search results properties with feed driven product ad units. You might be saying, “Wait,…

[ad_1] Last week we ran a contest on Twitter and Facebook in order to giveaway a bunch of free tickets to our new search event Connect, taking place in Miami next week on 4-5 February. Connect will bring together all the best and brightest of the search marketing industry to discuss how to thrive in…

[ad_1] Our eagle-eyed friends over at ChannelAdviser spotted a test that Google is conducting, which allows the user to expand the PLAs shown for any given search query. The new interface includes an arrow icon in the bottom right corner of the product display panel. Click on it and the amount of listings shown will…

[ad_1] In a topsy-turvy year for SEM that saw ‘mobilegeddon’, the rise of machine learning, a shift towards the user experience and the dominance of the Knowledge Graph, let’s see who the eventual winners were in 2015. IndexWatch has just published its annual visibility index showing which domains were the most successful in riding out…

[ad_1] Earlier today, while signed in to Gmail, I stumbled upon what appears to be a new test from Google. Some say it’s a little bit creepy. I think it’s the natural evolution of Google Now. I typed in ‘capsule’ to take a look at the CRM tool, and Google served up the following personalised…

[ad_1] Welcome to our weekly round-up of all the latest news and research from around the world of search marketing and beyond. This week: Google begins experimenting with its PLAs, there are some stats on ad spend, we answer “what is the most trusted media source?” (I’ll give you one guess) and there’s a very…

[ad_1] Here we’ll take a look at the basic things you need to know in regards to search engine optimisation, a discipline that everyone in your organisation should at least be aware of, if not have a decent technical understanding. One of our most popular articles of all time is a post entitled SEO Basics:…